Heritage Junction
Brand Guidelines

A collaborative branding project for a cultural center in the community. Download the full brand guidelines here.

  • Primary Logo

  • Stylistic Alternate

    Stylistic Alternate

  • Wordmark

    Wordmark

  • Color Palette

  • Web Landing Page

Hypothetical Project Proposal

Heritage Junction was recently acquired by the Natural History Museum and is now part of a family of museums that includes The Natural History Museum and The La Brea Tar Pits. 

The museum foundation wants to rebrand Heritage Junction and launch a rigorous programming schedule that includes annual discovery festivals. 

Their goal is to transform Heritage Square into a cool, thriving venue that celebrates culture.

  • Micah Sheff, Melissa Martinez, Salma Flores, Victoria Sanabria

  • 6 weeks

  • Brand guidelines

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